Study Advertising in Austria

Advertising Studies in Austria

City of Salzburg, AustriaA career in Advertising can be very lucrative and rewarding, but in order to qualify for a position in this booming field you will first need to undergo a comprehensive course of education, one that ultimately leads to a degree in the field and any other required certifications.  Fortunately, there are a number of ways in which to pursue an education such as this, including a multitude of programs that will allow you study abroad for a semester or two in a beautiful country such as Austria.
Located in Central Europe, the Republic of Austria is a small and very mountainous country; a country about the size of Maine whose territory makes up most of the eastern Alps.  The landscape of the country, whose highest point is Grossglockner at approximately 12,500 feet above sea level, contains snowfields, glaciers, snow-capped peaks and forests, comprising 40 percent of the country’s 31,900 square miles of total land area.  According to a 2012 estimate, the population of Austria is just a shade over 8.2 million, and Vienna, with a population of 1.7 million, is by far the largest city and the country’s capital.  Other cities of note include Cruz (with a population 219,500), Linz (185,300), Salzburg (145,500), and Innsbruck (115,600), a city that played host to the Winter Olympics in 197?.  German is the official language of Austria and the language spoken by the majority of its residents.

Advertising Education in Austria

Advertising and Marketing education in Austria is a very important and quite popular part of the curriculum in many of the country’s major colleges and universities, including Webster University Vienna, where it is offered at both the undergraduate and graduate degree level.
Established in 1981, Webster University Vienna provides both national and international students the opportunity to earn a high-class education that is accepted throughout the world, particularly in the United States.  By promoting critical thinking and fostering intercultural understanding, Webster prides itself on delivering a relevant education with a global, rather than regional perspective.
Students who pursue a degree in Webster’s Advertising and Marketing program have the unique opportunity to study the dynamics of human behavior and the manner in which those dynamics affect marketing decisions.  Intertwined with this analysis is the study of effective marketing and advertising practices and procedures and the analytical techniques required in making basic marketing decisions.
En route to earning a Bachelor of Arts degree in Advertising and Marketing, full-time students can typically expect to spend 3 years or 6 full semesters in rigorous and practical study.  Most students will later go on to earn a Master of Arts degree in the same or related field, which usually spans an additional two years in duration.

Why Study Abroad in Austria

The country of Austria has plenty to offer students who opt to study abroad here.  Below are just a few of the reasons why this region of the world continues to be such a popular study abroad locale for international students:
  • The food.  The delicious cuisine of Austria, with its own unique flavors and regional spices, is heavily influenced by that of Hungary, Germany, Italy and the Czech Republic.
  • The arts.  Austria has a long tradition of being a leader in the arts, especially in the genre of classical music.  Austria has been home to some of the most famous composers of our time, including Beethoven, Mozart, Johann Strauss and Joseph Haydn.  The country is also known for the opera, and the Vienna Opera House, located in the heart of the nation’s capital, is widely considered one of the foremost opera houses in the world.
  • The outdoors.  As an Alpine country, Austria is one of the world’s most scenic countries and a popular destination for skiers and other outdoor enthusiasts, including hikers, snowboarders and mountain bikers.
  • The sights and architecture.  In addition to its stunning natural beauty, Austria is also known for its architecture, both ancient and contemporary.  Some of the most beautiful castles in the world are located here, including the very memorable Schönbrunn Palace and Hofburg Palace.
Studying abroad in Austria is a great way to combine a superior educational experience with a fun and exciting European vacation.  Not only will students receive the finest instruction at some of Europe’s most renowned learning institutions, they will also have the once-in-a-lifetime opportunity to learn about and enjoy all the people, culture, sights and natural beauty the country has to offer.

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