Can you use your phone in Soho House?

Yes, you can use your phone at Soho House, but usage is restricted in common areas, especially for calls and photography, to maintain privacy and a social atmosphere; laptops have specific time/area rules, and you must silence devices, with the club reserving the right to confiscate recording devices. Phone calls are generally relegated to specific quiet zones or outside, and no photography is allowed, so keep your phone on silent and be mindful of your surroundings.

Are phones allowed at Soho House?

Each House reserves the right to take possession of and confiscate any mobile phone, camera, video or other recording device and any photos, videos or other recorded images used or taken while on Soho House premises.

Is there a dress code at Soho House?

There's no dress code!

Why can't you take pictures in Soho House?

No photography is one of the Soho House rules, aimed at giving members privacy.

Does Soho House allow laptops?

Our Houses are designed to be social spaces, so laptop use is limited to specific times and designated areas. You can view each House's laptop policy in the app under 'Explore', 'Houses' and then scroll to the House Information section on the profile.

Soho House Membership Review 2025 | Pros and Cons – Honest & Unbiased

Is Kim Kardashian a member of Soho House?

No, Kim Kardashian is famously not a member of Soho House; she has reportedly been denied membership multiple times despite applying, with sources citing the club's strict, creativity-focused vetting process as the reason for rejection, even for celebrities.
 

Does Soho have a dress code?

No sleeveless shirts for men. Ladies must wear a bathing suit wrap or cover-up. When described as “Casual Elegance”, the following is required: Sneakers/ tennis shoes or sandals, dress shirts with sleeves.

What is the controversy with Soho House?

In 2002, the London branch of the club made headlines as Iris Law, the two-year-old toddler of Jude Law and Sadie Frost, was briefly hospitalised but ultimately unharmed after swallowing part of an ecstasy tablet she had found on the floor of Soho House while attending a children's birthday party.

Does Ashton Kutcher own Soho House?

Actor and investor Ashton Kutcher joined a consortium led by MCR Hotels that acquired private members' club operator Soho House & Co. in a $2.7 billion deal in August 2025, taking the company private, with Kutcher joining the board of directors post-acquisition. This wasn't a personal solo purchase but a significant investment from Kutcher as part of a larger group, including Apollo Global Management, to buy out public shareholders.
 

Why is Soho House cheaper for under 27?

Soho House offers cheaper memberships for those under 27 (specifically until age 30) to attract younger members, keep the community vibrant and "hip," encourage social sharing, and build long-term loyalty, recognizing that young professionals are key to future growth, while also offering perks like food/drink discounts to make it more accessible and appealing to this demographic.
 

What is the 3-3-3 rule for outfits?

The "333 rule" in clothing refers to two popular minimalist fashion concepts: the 3-3-3 Styling Method, choosing 3 tops, 3 bottoms, and 3 pairs of shoes for versatile outfits, and Project 333, a larger challenge to wear only 33 items (clothes, accessories, shoes, outerwear) for 3 months. The smaller 3-3-3 method focuses on creating many combinations from few items to simplify dressing, while Project 333 is a broader minimalist lifestyle challenge to reduce wardrobe size. 

Do celebrities go to Soho House?

On its website, Soho House describes itself as “a club for creatives” and was established in London by Nick Jones — a restaurateur — in 1995. The Hollywood Reporter mentions that Soho House became a place of empowerment for those in fashion, art, music, and media, attracting high-profile celebrities.

What is the 5 outfit rule?

The "5 Outfit Rule" is a mindful shopping guideline: before buying a new clothing item, you must be able to instantly envision at least five different outfits using that new piece and items you already own, ensuring versatility, reducing impulse buys, and building a more functional wardrobe. This strategy prevents clutter, saves money, and promotes investing in pieces that get lots of wear, helping you create many looks for different occasions and seasons.
 

Did Soho House go private in the $2.7 B deal?

Yes, Soho House is being taken private in a $2.7 billion deal led by MCR Hotels, with actor Ashton Kutcher joining the board, concluding its run as a public company after financial struggles, although the deal faced recent funding hurdles that have since been resolved with new arrangements. The agreement offers shareholders $9 per share in cash, and the transaction involves significant equity and debt financing from firms like Apollo Global Management, with existing major investors rolling over stakes. 

What is the average age of Soho House members?

Its average member is 36 years old and getting younger, the company said, compared with an average age of above 50 for the typical U.S. private club, according to data from the National Club Association.

Do you pay for drinks at Soho House?

House Pay is a feature within the Soho House app that allows you to pay for food and drink in the Houses quickly and easily.

Why are people cancelling Soho House membership?

Sources say that as Soho House heads back to being privately held in a $2.7 billion deal — including backers like Ashton Kutcher and ending a four-year run on the NYSE — it's becoming, well, more private, and toughening up on the quality of its members.

What has Ashton Kutcher been diagnosed with?

Ashton Kutcher's illness was a rare autoimmune disease called vasculitis, which caused inflammation in his blood vessels, leading to temporary vision loss, hearing loss, and balance issues. He revealed the frightening, life-threatening experience in 2022, stating he was "lucky to be alive" and has since recovered, though it took about a year to regain his health.
 

How much did Bill Gurley make from Uber?

Venture capitalist Bill Gurley made a massive profit on Uber, with estimates suggesting a payout of over $600 million, potentially reaching closer to $900 million for his firm Benchmark Capital from an initial $11 million investment, making it one of the largest VC windfalls in history. His firm, Benchmark, was Uber's second-biggest shareholder, and Gurley's involvement as an early investor and board member led to significant returns when Uber went public. 

Why is Soho House struggling?

Quick Summary. MCR Hotels couldn't meet its $200 million equity commitment for Soho House's privatization, causing a 17% stock drop. Soho House and Ron Burkle are seeking alternative financing, with Goldman Sachs Asset Management potentially rolling over more shares.

Why is Soho called the Red Light District?

Soho became known as a red-light district because it hosted London's sex industry for centuries, with brothels, streetwalkers, and later, strip clubs and peep shows, especially after the 1959 Street Offences Act, leading to indoor sex work in flats and a proliferation of adult entertainment, often signaled by red lights or signs, despite gentrification efforts. 

What celebrities have been rejected from Soho House?

"We denied access to every Real Housewife who applied," Tim Geary, the former membership director, told The Hollywood Reporter. And the no's didn't end there… "Kim Kardashian has unsuccessfully tried numerous times. Kobe Bryant showed up and chose not to join.

What is the 70/30 wardrobe rule?

The 70/30 rule in fashion is a guideline for building a balanced wardrobe, suggesting 70% of your closet should be classic, timeless staples (like quality jeans, neutral tops, basic jackets) and the remaining 30% should be trendy, statement, or fun pieces that reflect current styles and your personality. This approach ensures you have versatile foundations for everyday wear while allowing for creative expression through bold colors, unique prints, or statement accessories, preventing your wardrobe from feeling dated quickly. 

Can you take pics in Soho House?

House Rules Events.

Cameras are not permitted in the club. Mobile phones are allowed in certain areas of the club only at specific times - if you are unsure of where and when, please check with Reception.

Can I wear jeans to a rooftop bar?

Yes, you can wear jeans to many rooftop bars, especially stylish, well-fitted ones, but it depends heavily on the venue; opt for darker washes, avoid rips, and pair them with dressier tops, blouses, or collared shirts for an "upscale casual" or "smart casual" look, while avoiding gym wear, beach attire, or overly torn jeans to ensure entry.