How to get customers to follow you on social media?

To get customers to follow you on social media, provide value (exclusive content, discounts, tips), be authentic & engaging (ask questions, reply to comments, share behind-the-scenes), create excitement (contests, UGC, trends), and promote your handles everywhere (website, email, in-store) to build a community they'll want to join.

What is the 5 5 5 rule on social media?

The 5-5-5 rule in social media has two main interpretations: a content mix (5 valuable, 5 shared/curated, 5 promotional posts in a cycle to balance content) or a daily engagement tactic (liking 5 posts, commenting thoughtfully on 5 posts, and connecting with 5 accounts, all within 5 minutes) to boost visibility and relationships. Both versions emphasize balance and genuine interaction, preventing spam and building community by sharing diverse content or engaging actively with others.
 

What is the 70 20 10 rule for social media?

The 70-20-10 social media rule is a content strategy: 70% of your posts should provide value (brand-building, educational), 20% should be curated content from others (industry news, shares), and 10% should be promotional (sales, offers) to keep your audience engaged without constant pitching. This balance builds trust, establishes authority, and allows for occasional direct marketing, ensuring your feed isn't just ads but a helpful resource.
 

What is the 30 30 30 rule for social media?

The "30-30-30 rule" on social media refers to two different concepts: a trending health/fitness trend for weight loss (30g protein in first 30 mins of waking + 30 mins low-intensity exercise) and a content strategy for businesses, typically splitting posts into 30% brand-focused, 30% featuring others (curated/UGC), and 30% entertaining/educational, with an optional extra 10% for real-time engagement, according to this Shopify article, this YuDigify article, and this PD Marketing article. The health rule gained traction on TikTok, while the content strategy helps balance promotion with value and community building for brands, say UCLA Health and MASJax. 

How do you get people to follow you on social media?

10 Tips to Grow Your Social Media Following

1. Consistent Posting. ...
2. Utilize Visual Content. ...
3. Engage with Your Audience. ...
4. Host Live Sessions. ...
5. Share Valuable Content. ...
6. Optimize Your Profiles. ...
7. Utilize Hashtags. ...
8. Collaborate with Influencers.

How To Get Clients On Social Media Without A Big Following

What is the 50 30 20 rule for social media?

The 50/30/20 rule for social media is a content strategy balancing posts: 50% value-driven (educate/entertain), 30% branded (behind-the-scenes/personality), and 20% promotional (products/offers), creating a healthy mix that builds trust and drives engagement, moving away from overly sales-focused content.
 

What are the 7 C's of social media?

The 7 Cs of Social Media Marketing are a framework for strategy, often including Community, Content, Curation, Creation, Connection, Conversation, and Conversion, focusing on building an audience, providing value, engaging them through dialogue and shared content, and ultimately driving desired actions like sales or leads, emphasizing audience understanding and tailored experiences. While specific lists vary slightly (e.g., adding Context, Collaboration, Consistency), the core idea is a customer-centric approach to digital engagement. 

What are the 3 C's of social media?

We argue that effective social media must follow three basic tenets: Consistency, Conciseness, and Connectivity. These are the 3 C's of Social Media that every small business owner and entrepreneur must know to effectively employ social media.

What is the 5-3-1 rule on social media?

The 5-3-1 rule on Instagram suggests that after liking five photos and commenting on three, you will gain one new follower.

What is the golden rule of social media?

The Golden Rule of Social Media: Give More Than You Take.

What is the 4-1-1 rule on social media?

This rule says that for every six posts you create on your social media channels, four posts should entertain or educate, one post should be a “soft sell” and one post should be a “hard sell.” Let's take a closer look at how you might use the 4-1-1 rule.

What is the 3-3-3 rule in sales?

The 3-3-3 rule in sales isn't one single concept but a versatile framework with several interpretations, often focusing on 3 key messages, 3 target audiences, 3 channels for marketing clarity, or structuring 3 touches (call, email, social) over 3 days/weeks for prospecting, or even a time-based 3 seconds (hook), 30 seconds (value), 3 minutes (deeper dive) for engagement. Another common version involves 3 contacts across 3 levels (exec, manager, director) in an account for deeper penetration.
 

How many hours a day is too much on social media?

What's a healthy amount of screen time for adults? Experts say adults should limit screen time outside of work to less than two hours per day. Any time beyond that which you would typically spend on screens should instead be spent participating in physical activity.

What are the 5 C's of social media?

The 5 Cs is a mnemonic that can be used to talk to parents about kids and screens. They are: Child, Content, Calm, Crowding Out, and Communication.

What is the social media rule 2025?

As of 10 December 2025, age-restricted social media platforms need to take reasonable steps to prevent Australians under the age of 16 from creating or keeping an account. It is eSafety's view that Facebook, Instagram, Snapchat, Threads, TikTok, Twitch, X, YouTube, Kick and Reddit are age-restricted platforms.

What is the 7 times 7 rule in marketing?

The marketing "Rule of 7" suggests a potential customer needs to encounter a brand's message at least seven times across different channels before they'll take action, fostering awareness and positive association (mere-exposure effect). It's a guideline for consistent, multichannel exposure (social media, email, ads, events) rather than a literal magic number, emphasizing repeated, varied contact to build recognition and trust, though modern marketing requires fresh content at each touchpoint. 

What are the 4 C's of social media?

Today's approach to marketing, the approach that is infused with social media, leans heavily on the 4 Cs: Content, Context, Connection and Community.

How to beat Instagram algorithm?

11 Tips to Beat the Instagram Algorithm

1. Post more often. The first solution may seem too simple and easy, but it really works. ...
2. Create high-quality content. ...
3. Post videos frequently. ...
4. Keep the Stories coming. ...
5. Mind the peak hours. ...
6. Don't hesitate on going live. ...
7. Write compelling captions. ...
8. Use hashtags cleverly.

What are the 3 R's of social media?

The 3 Rs of effective social media messaging during a public health emergency — Review, Recognize, and Respond.

What are the four V's of social media?

It's called the “4 V's” – Variety, Velocity, Veracity and Volume as outlined in David Amerland's book, Google Semantic Search. Good content marketing utilizes a mixture of quality content and the proper medium to find balance.

What are the 3 P's of marketing strategy?

The first P of product marketing: People. The second P of product marketing: Product. The third P of product marketing: Process.

What are the 4 pillars of social media?

Building a successful social media strategy requires careful planning and execution across these four key pillars: setting clear objectives and goals, understanding your audience, developing a robust content strategy, and consistently monitoring and analysing your performance.

What is the top 10 most used social media?

The top 10 most popular social media platforms by monthly active users (MAUs) consistently feature Facebook, YouTube, WhatsApp, Instagram, and TikTok, followed by WeChat, Telegram, Messenger, Snapchat, and Reddit, with slight variations in exact user numbers depending on the source and date, but these platforms consistently dominate global usage in 2025.
 

What are the 7 blocks of social media?

In response, we present a framework that defines social media by using seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups.