Studies & Degrees in Tourism

Choose where you would like to study Tourism:

AndorraArgentinaAustraliaAustriaAzerbaijanBelarusBelgiumBrazilBulgariaCambodiaCanadaCape VerdeChileChinaColombiaCosta RicaCubaCyprusDominican RepublicEcuadorEgyptFijiFinlandFranceGermanyGhanaGreeceHondurasIcelandIndonesiaIrelandItalyJamaicaJordanKenyaLaoLatviaLebanonMaltaMexicoMozambiqueNepalNetherlandsNew ZealandNicaraguaOmanPapua New GuineaPeruPhilippinesPortugalPuerto RicoRomaniaRussiaSamoaSloveniaSouth AfricaSouth KoreaSpainSwedenSwitzerlandThailandThe United KingdomThe United StatesTurkeyUgandaUruguayVenezuelaVietnamYemenZimbabwe

Tourism Study Programs

Level: Undergraduate Bachelors     Location: Villanueva de la Cañada

Tracing the history of tourism will take us back to the time of the Babylonians and the Egyptians. The earliest traces of leisure tourism came in the form of a museum in Babylon that was open to the public during the 6th century BC. The Egyptians, on the other hand, held religious festivities that attracted both the devout and curious to see famous buildings and artworks in the cities. Even in the past, tourism had been a great source of income as vendors of food and drink, guides, hawkers of souvenirs, and even touts and prostitutes became busy serving the tourists. Seaports, during the time of the Greeks, flourished because of tourism. Devout Greeks and foreigners often travel across the sea to visit temples and sites of healing of their gods/goddesses. During the Roman Empire, it was a fad for wealthy Romans to build second homes in other cities where they would spend the springtime social season. Tourism became more prominent during the Renaissance as young men who seek apprenticeship or wanted to hold positions at court travel to the Continent for their education. Clergymen also traveled from one monastery to another, bringing with them a letter from an ecclesiastical superior. This letter, which would soon evolve into passports, served as the clergymen’s protection from possible arrest on charges of vagrancy. Testimonial letters or passports became a necessity especially during periods of war.

There are so many reasons why Tourism has become a popular major that students take. For one, it is the fastest growing industries in the world. Not only is tourism a good way to promote diplomatic friendship among countries, it is also a good source of income. The steady growth of the industry has also produced an increasing demand for skilled professionals, generating millions of job opportunities. Tourism also gives an opportunity to work in other industries like commerce and travel, not to mention learning about different culture and people is fun and exciting.

Taking Tourism as a major, a student will have an overview of the industry: the types, businesses, identification a tourist needs, relationship of tourism to a country, industry practices, standards of service, and many more. A student will also learn the tourist destinations and attractions a country has to offer, not to mention the history and the culture it boasts. Students should also know each destination’s location, political system, climate, geography, distances, routes, population centers, currency, festivals and events, and other attractions. In Tourism, countries “sell” their culture, history, and attractions to tourists, to encourage them to come over and enjoy the country. Likewise, students of Tourism should learn how to “sell” the country. This needs communication, marketing, and presentation skills which the students will have to learn.

Aside from knowing a country like the back of their hands, students will also have to learn skills or specializations that will help them in guiding tourists around the country. These specializations are: event management, customer relations, travel operations, sports tourism, human resource management, sales and marketing, eco tourism, Internet marketing, and business communications.