When students study a marketing minor at Suffolk University, they will learn how to conceive effective combined business strategies including publicity, marketing and research, that are vital to the triumph of any product, business or notion. Students will select courses from the following: Marketing, Product Innovation and Branding, Digital Marketing, Global Marketing, Professional Selling and Sports Marketing.
Marketing is critical and it’s a field that’s changing rapidly with the inception of new technologies, globalization and modern lifestyles. Students will investigate new technologies and social media. Students will also do consulting work for real businesses.
Completing a Marketing Minor for Business Students consists of three courses (9 credit hours) and for College of Arts & Sciences Students, four courses (12 credit hours).
Level: Undergraduate Associate
Language of instruction: English