The Master in Marketing program explores modern methods of marketing from effective use of social media to developing your target audience. It is designed to help you develop an insight into how decisions are made in the strategic, operational and analytical areas of business. Some courses included are strategic marketing, marketing communications and digital marketing. Graduates could pursue work in marketing management, brand management, marketing research and online marketing.
The Bachelor of Business Administration- Global Marketing is similar to the Bachelor of Business Administration, but with a focus on applying skills to international marketing. This program helps students learn the essentials of business marketing, consumer behavior, retail management and more. Students learn how to expand their communication skills, engineer strategic marketing plans, and employ contemporary digital strategies. Graduates can expect to be equipped for positions as global marketers, marketing consultants, and global public relations managers.
The Undergraduate Certificate in Global Marketing is similar to the Bachelor of Business Administration- Global Marketing. This undergraduate program provides students with the foundations of business marketing, consumer behavior, retail management and more. Students in this program can apply their studies to immediately improve their prospects in the workforce. Recipients typically utilize their certificate to for entry-level positions in public relations and marketing.