The Master in Marketing program explores modern methods of marketing from effective use of social media to developing your target audience. It is designed to help you develop an insight into how decisions are made in the strategic, operational and analytical areas of business. Some courses included are strategic marketing, marketing communications and digital marketing. Graduates could pursue work in marketing management, brand management, marketing research and online marketing.
The Bachelor of Business Administration- Global Marketing is similar to the Bachelor of Business Administration, but with a focus on applying skills to international marketing. This program helps students learn the essentials of business marketing, consumer behavior, retail management and more. Students learn how to expand their communication skills, engineer strategic marketing plans, and employ contemporary digital strategies. Graduates can expect to be equipped for positions as global marketers, marketing consultants, and global public relations managers.
The Undergraduate Certificate in Global Marketing is similar to the Bachelor of Business Administration- Global Marketing. This undergraduate program provides students with the foundations of business marketing, consumer behavior, retail management and more. Students in this program can apply their studies to immediately improve their prospects in the workforce. Recipients typically utilize their certificate to for entry-level positions in public relations and marketing.
Saint Louis University's B.S. in Business Administration with a concentration in marketing gives you with the abilities needed to successfully endorse products and services. SLU’s marketing program includes classes that are required in decision models, marketing research and policy. The program subject matter also includes sports marketing, personal selling, brand management, integrated marketing communications and buyer behaviour.
To fulfil SLU's requirements for the B.S. degree, students will take 18 credit hours of coursework in addition to “MKT 3000: Introduction to Marketing Management” to complete the marketing major.
Possible career paths for people with an undergraduate degree in marketing include advertising, market research, product management, public relations and sales.
At Suffolk University students will quickly learn that marketing of any business, product or idea is vital to its success. The Sawyer Business School teaches how to generate effective incorporated business stratagems that embrace marketing, publicity, research and advertising. Students will explore innovative technologies and social media platforms. Students will also do consulting work for major organisations.
When completing this marketing major students will learn how to make informed marketing decisions by understanding the methods of collecting, processing and analysing marketing information. They will also learn how to identify important factors of the marketing environment as they apply to marketing strategy.
Concentrations include: Brand Marketing, Global Marketing, Marketing Consulting, Marketing Innovation & New Media and Sports Marketing.
When students study a marketing minor at Suffolk University, they will learn how to conceive effective combined business strategies including publicity, marketing and research, that are vital to the triumph of any product, business or notion. Students will select courses from the following: Marketing, Product Innovation and Branding, Digital Marketing, Global Marketing, Professional Selling and Sports Marketing.
Marketing is critical and it’s a field that’s changing rapidly with the inception of new technologies, globalization and modern lifestyles. Students will investigate new technologies and social media. Students will also do consulting work for real businesses.
Completing a Marketing Minor for Business Students consists of three courses (9 credit hours) and for College of Arts & Sciences Students, four courses (12 credit hours).