Bircham University’s Business Administration program delivers the knowledge needed for entrepreneurs and business administrators to flourish in a business environment. Students will achieve a broad perspective of the world of enterprise, while acquiring particular skills in the area of finance, management, planning and organisation, marketing, economics, in addition to national and international markets. This updated program features the challenges facing modern day business managers like quality and customer management, the effect of technology and its integration and the invention of new standards for business administration in periods of instability.
Subjects covered on this course include: Finance & Economics, Marketing & Communication, Business Entrepreneurship Plan, Business Marketing, Cost & Managerial Accounting, Advertising & Public Relations, Product & Price Management, Sales Force Management, Human Resources, Customer Relations Management, Promotional Strategies, Business Finance, Financial Management, Human Resources Management, Financial Strategic Planning, Management Information Systems, Strategic Marketing Management, Business Law, Business Management and Entrepreneurship Management. Subjects account for 3 academic credits each.
The Business Administration module is available at Specialist, Expert, Bachelor's, Master's & Ph.D. (Doctoral) Degree levels.
Level: Undergraduate Bachelors
Language of instruction: English
Location: Villanueva de la Cañada